value proposition
If you want to get paid what you’re worth and leverage your time, stop trading your time for money. The billable hour legacy is a salary-based equation. Within this flawed system, the amount that a professional is paid does not have a direct correlation to the quality or value of the services they provide. As [...]
Are you comparing yourself to your competitors and getting discouraged about your own business? A client of mine recently told me that one of the challenges preventing her from moving forward in her business is self-comparison to everyone else in her industry and as a result, her sluggish motivation. I thought to myself, “been there, [...]
To truly engage customers for whom traditional advertising (push marketing) is increasingly irrelevant, companies must engage with customers in a new way. At the end of the day, customers no longer separate marketing from the product—it is the product. They don’t separate marketing from their in-store or online experience—it is the experience. In the era [...]
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Ciao! My name is Michela Quilici and I'm on a mission to reconnect consultants, coaches and counsellors with their higher purpose, so they can confidently create a business they love and live a life of meaning.
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