Branding
I was appalled when I read an article published in BC Business Magazine entitled Fake It to Make It by Niko Bell. I found the fact this was the ‘featured’ article in the Marketing section of the magazine to be somewhat curious. Giving earned media to Gravytrain Marketing, a company whose entire business is built [...]
What is it about the human psyche that makes us want something we can’t or don’t have? You may recall yourself as a young child wanting a toy that a playmate had, or you may see it in your own toddler who needs to have what you are holding, and you might even reflect on [...]
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Ciao! My name is Michela Quilici and I'm on a mission to reconnect consultants, coaches and counsellors with their higher purpose, so they can confidently create a business they love and live a life of meaning.
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